Long-term memory: can learn through three methods: semantic, episodic, associative
Recognise-Act Cycle ‘associativity’: on each cycle contents of working memory linked to items in long-term memory
Discrimination Principle ‘cues’: retrieval determined by candidates that exist in memory relative to cues
Power Law of Practice: better with practise ie skilled behaviour with muscle memory
Create cues, any stimulus that creates an association eg mnemomics, icons etc
But we cannot control the linkage which is why unlearning is hard
‘Fog of relevance’ what is important?
‘schema’ shared mental frameworks to hook semantic meaning onto
Schema modification: accretion (reinforcing), tuning (modify the original schema), restructuring (too different, results in a new schema, generally bad but can result in innovation)